Cycle Friday - a costly flop
Just 436 people took part in the Mayor’s Cycle Friday events - costing the taxpayer nearly £70 per cyclist, according to answers provided by Boris Johnson to Caroline Pidgeon, the Liberal Democrat London Assembly Transport Spokesperson. Some rides saw only two or three cyclists turn up!
In a written answer to Caroline Pidgeon, the Mayor has admitted that the Cycle Friday events attracted only a handful of people over the eight weeks that they ran. Even a belated attempt to revive interest through the launch of a prize draw was a complete failure, with just 43 people entering the Londonwide competition. Attendance at the Cycle Friday events was also lowest at the end of the eight weeks.
Caroline Pidgeon commented:
"Cycle Fridays have sadly been a costly flop. The Mayor boldly predicted that thousands of commuters would take part but in the end only a few did.